We are proud to present our branding services for businesses seeking to appeal to Muslim consumers. In 2015, Muslims represented 1.8 billion (roughly 24%) of global population. This market provides a source of huge potential for brands.
We Create Branding Suitable For Muslim Consumers.
Our aim is to fuse Islamic practices for the marketers especially in offering the products to the Muslim Ummah. To achieve this, we approached various Islamic scholars and deeply researched two important questions –
- how does the Shari’a-compliant attribute contribute to build the Identity of Islamic brands? and
- how does this help to influence in the development of brand’s image and reputation?
The universal values promoted by Shariah principles namely trustworthiness, honesty, certainty, fairness and transparency leverages the essence of Islamic brands. These attributes are unique for Islamic brands which positively influence customers’ perceptions on the credibility and benevolence of the brand upholding its identity.